Tag Archives: discussion board
(English) How to write open-ended questions that lead to actionable insights
Posted in étude de marché
Tagged CATI, data collection, discussion board, focus group, IDI, IHUT, in-depth interview, interview, shop-along, small group, telephone interviewing, web assisted telephone interviewing
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(English) Qualitative Research Techniques: Eight Characteristics of an Effective Market Research In-Depth Interviewer
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Tagged data collection, discussion board, fieldwork, focus group, IDI, in-depth interview, in-home, interview, mall intercept, moderator, qualitative, shop-along, telephone interviewing
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(English) Qualitative Research Techniques: Nine Attributes of a Successful Focus Group Moderator
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Tagged discussion board, dyad, fieldwork, focus group, in-depth interview, in-home, interview, moderator, qualitative, reporting, transcription, triad
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(English) Pink Toast and Other Top Market Research Posts from 2018
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Tagged customer, discussion board, innovation, package test, packaging, panel, qualitative, quantitative, sample
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(English) Market Research Myths: Market research is questionnaires
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Tagged data collection, discussion board, EyeHome™, facial coding, fieldwork, focus group, interview, open-end, panel, qualitative, quantitative, sensory test, usability, webcam
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(English) Where does qualitative research stand today: Thoughts on the 2017 Q3/4 GRIT Report
Posted in étude de marché
Tagged CATI, central location, data collection, discussion board, fieldwork, focus group, IDI, IHUT, in-depth interview, mystery shop, qualitative, shop-along, small group, social observation, taste test, telephone interviewing
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A Plan for Change: Market research goals you can actually accomplish this year
I’m pretty tired of New Year’s Resolutions that are completely unattainable. Only an incredibly tiny minority of people ARE able to lose those 25 pounds, write in their mindfulness journal every day, or read a novel every month. With that … Continue reading
Posted in étude de marché
Tagged data collection, discussion board, fieldwork, focus group, IDI, interview, mystery shop, qualitative, quantitative, sample
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