Tag Archives: incentive
(English) Why Don’t Research Access Panels Match Census Demographics?
Posted in étude de marché
Tagged data collection, hosting, incentive, invitation, LOI, panel, panelist, programming, quantitative, sample
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(English) More Naked Packaging Please! The environment needs it and people are demanding it.
Posted in étude de marché
Tagged data collection, fieldwork, IHUT, incentive, package test, packaging, panel, sensory test
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(English) Chunking: What shall we do with a questionnaire that’s too long?
Posted in étude de marché
Tagged concept test, data collection, fieldwork, incentive, interview, LOI, panel, programming, quantitative, recruitment, reporting
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(English) How to create great subject lines for email survey invitations
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Tagged data collection, fieldwork, incentive, interview, invitation, online, panel, panelist, questionnaire, subject lines
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(English) Full Service or Specialized Service: Which research provider is right for you?
Posted in étude de marché
Tagged data collection, fieldwork, focus group, hosting, IDI, IHUT, incentive, interview, panel, programming, recruitment, reporting, telephone interviewing
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When is a mall-intercept the best market research methodology?
As the name suggests, mall-intercept studies entail intercepting people at a mall in order to engage in a dialogue and gather their opinions about a pre-determined topic using either qualitative or quantitative techniques. As with any research methodology, there are … Continue reading
Stories from the Research Field Director: It’s raining turkey jokes!
By Kim Storer What key won’t open any door? A turkey! [Tweet this bad joke!] Why did the turkey cross the road? It was the chicken’s day off! [Tweet this bad joke!] Where do you find a turkey with no … Continue reading
Posted in étude de marché
Tagged central location, customer, data collection, fieldwork, IHUT, incentive, recruitment, sample, taste test, Toronto
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