Tag Archives: incentive
(English) More Naked Packaging Please! The environment needs it and people are demanding it.
Posted in étude de marché
Tagged data collection, fieldwork, IHUT, incentive, package test, packaging, panel, sensory test
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(English) Chunking: What shall we do with a questionnaire that’s too long?
Posted in étude de marché
Tagged concept test, data collection, fieldwork, incentive, interview, LOI, panel, programming, quantitative, recruitment, reporting
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(English) How to create great subject lines for email survey invitations
Posted in étude de marché
Tagged data collection, fieldwork, incentive, interview, invitation, online, panel, panelist, questionnaire, subject lines
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(English) Full Service or Specialized Service: Which research provider is right for you?
Posted in étude de marché
Tagged data collection, fieldwork, focus group, hosting, IDI, IHUT, incentive, interview, panel, programming, recruitment, reporting, telephone interviewing
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When is a mall-intercept the best market research methodology?
As the name suggests, mall-intercept studies entail intercepting people at a mall in order to engage in a dialogue and gather their opinions about a pre-determined topic using either qualitative or quantitative techniques. As with any research methodology, there are … Continue reading
Stories from the Research Field Director: It’s raining turkey jokes!
By Kim Storer What key won’t open any door? A turkey! [Tweet this bad joke!] Why did the turkey cross the road? It was the chicken’s day off! [Tweet this bad joke!] Where do you find a turkey with no … Continue reading
Posted in étude de marché
Tagged central location, customer, data collection, fieldwork, IHUT, incentive, recruitment, sample, taste test, Toronto
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