Tag Archives: Montreal

(English) Bring Us Your Boats! Would your product or service be successful in the Canadian market?

Désolé, cet article est seulement disponible en Anglais Américain.Link to this post!

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(English) Disadvantages of Qualitative Market Research: Science, subjectivity, and sample sizes

Désolé, cet article est seulement disponible en Anglais Américain.Link to this post!

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See you at the Insights Association GLC Winter Conference

From January 17 to 19, 2018, the Great Lakes Chapter of the Insights Association will be holding their winter conference in Ft. Lauderdale. Not only does the location and venue look fabulous, the speaker line up looks excellent too! You … Continue reading

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Do you know: What are qualitative recruiters required to share with participants?

Asking people to be a part of qualitative research, whether that involves in-person interviews as part of a mall intercept or focus groups at central locations around the country, requires much more than simply getting a yes or no from … Continue reading

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The impact of Quebec and Ontario demographic differences on research design

By Kim StorerSome Canadian statistics are pretty easy to guess especially if you’re a resident.Though we may generalize and say that Ontario and Quebec are about the same size, the population of Ontario is actually about 70% larger. On the … Continue reading

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