Tag Archives: facial coding

It’s a new dawn, it’s a new day, it’s a new research plan

What’s your plan for 2021? Pick up the pieces and try to somehow recover from 2020? Dive full steam ahead into anything and everything that comes your way in 2021? The best plan of action is probably a bit of … Continue reading

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(English) Ugly Innovations Turned Pretty: Smart glasses that will finally intrigue researchers

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(English) Market Research Myths: Market research is questionnaires

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(English) What are the key features of a perfect package test?

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(English) When to use a probability versus a nonprobability sample

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(English) From field to lab to virtual research methods: How to choose the right degree of external validity for your product shelf-test

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Hello Marketing Research World!

With nearly 40 years of expertise in the Canadian market research space, we’ve collected together a lot of stories. Funny stories, heartwarming stories, and downright strange and outrageous stories.We’ve also learned a lot. Not only have we learned a lot … Continue reading

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