Tag Archives: recruitment
(English) Market Research Myths: Public data offers everything we need
Posted in étude de marché
Tagged analysis, data collection, open-end, panel, qualitative, quality assurance, quantitative, recruitment
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(English) What are the different types of marketing segmentation?
Posted in étude de marché
Tagged data collection, fieldwork, LOI, package test, panel, panelist, quantitative, recruitment, reporting, sample, segmentation
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(English) Chunking: What shall we do with a questionnaire that’s too long?
Posted in étude de marché
Tagged concept test, data collection, fieldwork, incentive, interview, LOI, panel, programming, quantitative, recruitment, reporting
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(English) Why are Twitter Polls a Bad Idea?
Posted in étude de marché
Tagged analysis, data collection, fieldwork, quality, quantitative, recruitment, reporting, sample
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(English) Which subway goes from Toronto to Vancouver?
Posted in étude de marché
Tagged bilingual, data collection, fieldwork, interviewing, North America, recruitment
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(English) From field to lab to virtual research methods: How to choose the right degree of external validity for your product shelf-test
Posted in étude de marché
Tagged central location, data collection, facial coding, fieldwork, mall intercept, on-site, package test, packaging, recruitment, technology
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(English) Full Service or Specialized Service: Which research provider is right for you?
Posted in étude de marché
Tagged data collection, fieldwork, focus group, hosting, IDI, IHUT, incentive, interview, panel, programming, recruitment, reporting, telephone interviewing
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(English) Cannabis in Canada: Planning a wise communication strategy
Posted in étude de marché
Tagged cannabis, concept test, customer, data collection, fieldwork, focus group, in-depth interview, mary jane, package test, packaging, recruitment, weed
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Why would anyone use a biased snowball sample for legitimate research?
What is a snowball sample?As I write this, snowflakes are floating by my window making for the perfect winter setting. If I’m lucky, the temperature will hover at the precise point where it is both cold enough and warm enough — cold … Continue reading
Posted in étude de marché
Tagged data collection, fieldwork, IDI, IHUT, in-depth interview, in-home, interview, mall intercept, panel, qualitative, recruitment
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