Tag Archives: online data collection
Communication isn’t a carefully crafted questionnaire
By Jason Zweig How much do you like this product? 2 out of 5 How likely are you to recommend this product? 5 out of 5 How satisfied were you with … Continue reading
Posted in Market Research Tagged #MRX, #NewMR, EyeHome™, new technology, online data collection, open-end, social observation, webcam Comments Off on Communication isn’t a carefully crafted questionnaire
Hello Marketing Research World!
With nearly 40 years of expertise in the Canadian market research space, we’ve collected together a lot of stories. Funny stories, heartwarming stories, and downright strange and outrageous stories.We’ve also learned a lot. Not only have we learned a lot … Continue reading
Posted in Market Research Tagged #MRX, #NewMR, central location, data collection, facial coding, fieldwork, focus group, hosting, IDI, IHUT, in-depth interview, mall intercept, mystery shop, online data collection, online discussion board, online focus group, programming, shop-along, taste test, telephone Comments Off on Hello Marketing Research World!