Tag Archives: online research

Why Do We Ask So Many Questions? Because We Care.

How relationships drive research quality at Canadian ViewpointHere’s a small detail that tells a big story: a client recently reviewed a bilingual survey programmed by Canadian Viewpoint’s team and noticed something unexpected. The programming team had changed “No Name” to […]

Canadian Viewpoint: 45 Years of Doing Market Research Right

We invited someone new to Canadian Viewpoint to learn about us and our services. Z Johnson reflects on the key to Canadian Viewpoint’s success after 45 years.  Here’s something you don’t see much in market research anymore: a company that’s been around for 45 years and is still going […]

7 Tips to Update Your Brand Tracker

Every year, we end up with the same task. Do a quick update of every annual tracker and get it into field – now! But really, a quick update should actually be a careful and thorough update. By ensuring the […]