Tag Archives: reporting

What sample size do I need for my market research questionnaire?

What sample size do I need for my market research questionnaire?

Posted on August 1, 2017

The question is simple but the answer is complicated. I hope you’ll read through the entire post but you can jump to the bottom if you’re in a hurry for an answer. First, let’s understand the components that contribute to […]

How to ask gender, age, employment, and income questions on self-completion surveys

How to ask gender, age, employment, and income questions on self-completion surveys

Posted on July 27, 2017

Demographic questions should be fairly easy to ask as everyone knows the right answer for themselves. But it’s not always so simple. Here are a few tips for asking those ‘simple’ questions that will help you elicit the most valid […]

Top 5 tips for writing a questionnaire people will want to answer

Top 5 tips for writing a questionnaire people will want to answer

Posted on July 25, 2017

By Sasha Haig Everyone who writes questionnaires wants to be rewarded with high response rates and high completion rates. This is not always easy, particularly when a questionnaire is long or about a topic that many people would find boring. […]