February 6, 2019, Markham: Beth Depatie has joined the Canadian Viewpoint team as Call Centre & Project Manager. In this role, Beth will be responsible for managing our Markham call centre operations, including managing day-to-day activities, ensuring telephone research projects […]
DIY has been a hot topic in the market research space for a number of years, ever since the first truly user-friendly questionnaire design tool was developed. Though DIY is a fabulous way for experienced researchers to get their results […]
Like the academic strategy of “Publish or Perish,” consumer brands often have a strategy of “Innovate or Die.” Many companies see product and service innovations as one of the most important paths to long-term business success. With innovation being a […]
What do these products have in common – leather shoes, razors, dresses, throw blankets, and diaper pail bags? The link isn’t obvious. They are all Amazon products. Not simply products sold by Amazon, but products made and sold by Amazon. […]
After watching WIRe events take place around the world for 12 years, it was very exciting to be a part of the launch in Canada as a sponsor. We’d like to thank WIRe for the great work they do championing […]
Alibaba, an online retailer out of China, reported $25 BILLION in sales in one day on November 11, 2018. Deloitte reports online shopping is expected to grow 20% this holiday season accounting for more than 55% of all purchases. One […]
Assuming you even watch TV now that Netflix has taken over, do you remember seeing this Tim Horton’s ad on TV? For more than 25 years, consumers have enjoyed brew-at-home, single-cup devices like Keurig, Nespresso, and Tassimo. And, over the […]
Survey fatigue has been a hot topic ever since panel companies solved the problem of putting surveys online (CanView has been doing online research for more than two decades and offline research for nearly four decades!). It became really easy, […]
In a previous post, Research and Analytics Dashboards: From idea to design, we talked about the key components for planning a research data dashboard including knowing your audience, focusing on key metrics, and organizing the components into meaningful stories. In […]
As delightful as a 100-page report is, especially when it’s tracker results delivered 4 or more times per year, sometimes creating a custom dashboard is the only logical way to present research results. A well-designed dashboard makes it vastly easier […]
