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Recent Posts
- CRIC Adds Strength and Depth to its Board with Newly Elected Directors Anastasia Arabia (Trend Research), Diana Lucaci (True Impact), Sam Pisani (The Logit Group) and Jason Zweig (Canadian Viewpoint)
- Diversity, Inclusion, and a Candid Conversation with Canadian Viewpoint Colleagues
- 79% Feel Positively About Diversity and Inclusion in Canada. It’s Just Not Evenly Distributed.
Tag Archives: #MRX
CRIC Adds Strength and Depth to its Board with Newly Elected Directors Anastasia Arabia (Trend Research), Diana Lucaci (True Impact), Sam Pisani (The Logit Group) and Jason Zweig (Canadian Viewpoint)
The Canadian Research Insights Council (CRIC) is pleased to welcome Anastasia Arabia (Trend Research), Diana Lucaci (True Impact), Sam Pisani (The Logit Group) and Jason Zweig (Canadian Viewpoint) to its board of directors. The four new directors were elected from … Continue reading
Posted in Market Research
Tagged #MRX, Board of Directors, CRIC, John Tabone, market research
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Virtual Workshop: Generating Lead Flow and Making Sales in a Social Distancing Environment
Every business is in the midst of one pivot or another. Whether it’s starting or upping your eCommerce capabilities, repurposing your facilities to meet an urgent need, or transitioning your workforce into a new way of working, we’re all struggling … Continue reading
Posted in Market Research
Tagged #MRX, data collection, innovation, interview, market research, package test, telephone interviewing
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Call for Speakers: CRIC Future of Qualitative Insights Summit
With the increased reliance on big data for insights, the need to get to the “why” has never been greater. The Canadian Research Insights Council’s Qualitative Thought Leadership Council in partnership with ESOMAR is seeking submissions for CRIC’s Future of … Continue reading
Posted in Market Research
Tagged #MRX, conference, CRIC, ESOMAR, John Tabone, market research, qualitative, Toronto
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Call for Speakers: CRIC AI, Data Analytics, and Insights Summit
The growth of AI and data analytics is rapidly transforming the ways that companies develop insights. CRIC’s AI and Data Analytics Thought Leadership Council in partnership with ESOMAR will be hosting a one-day summit on May 21, 2020 at the … Continue reading
Posted in Market Research
Tagged #MRX, AI, Analytics, conference, CRIC, ESOMAR, Insights, MaRS Discovery District
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CRIC Makes Key Decisions at November Board Meeting
Update Statement: CRIC Makes Key Decisions at November Board Meeting: Membership to open soon for industry; Canadian solution for CMRP; Standards and Advocacy TORONTO, November 27, 2018—Key decisions were made at a November 13 Board Meeting of the Canadian Research … Continue reading
Survival Guide for Attending Market Research Conferences
Conferences can be exhilarating and tiring but if you do a bit of planning ahead, you just might survive. Here are 9 tips to help you survive your next conference!Register early. Ideally, pick up your registration package the day before. … Continue reading
Posted in Market Research
Tagged #MRX, #NewMR, AMSRS, ARF, conference, data collection, ESOMAR, fieldwork, Insights Association, MRA, MRIA
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See you at the Insights Association GLC Winter Conference
From January 17 to 19, 2018, the Great Lakes Chapter of the Insights Association will be holding their winter conference in Ft. Lauderdale. Not only does the location and venue look fabulous, the speaker line up looks excellent too! You … Continue reading
Posted in Market Research
Tagged #MRX, #NewMR, Canada, CATI, data collection, fieldwork, Great Lakes Chapter, IHUT, Insights Association, interviews, Montreal, Toronto
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Virtual reality is just fun and games. And market research.
For many people, VR (virtual reality) is the holodeck on the Starship Enterprise that lets you take a sunny vacation in South America without ever leaving your living room. And while we may not be there just yet, we’ve certainly … Continue reading
Posted in Market Research
Tagged #MRX, #NewMR, #XR, AR, augmented reality, data collection, fieldwork, focus group, market research, package test, shelf test, shop-along, virtual reality, VR
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What is the most important component of a market research project?
Depending on how you break down the steps of the research process, there is a multitude of extremely important steps. And each one seems just as important as the last. Let’s review each of the steps to identify which one … Continue reading
Posted in Market Research
Tagged #MRX, #NewMR, actionable, data collection, online data collection, reliable, report writing, research plan, valid
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Communication isn’t a carefully crafted questionnaire
By Jason Zweig How much do you like this product? 2 out of 5 How likely are you to recommend this product? 5 out of 5 How satisfied were you with … Continue reading
Posted in Market Research
Tagged #MRX, #NewMR, EyeHome™, new technology, online data collection, open-end, social observation, webcam
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