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Recent Posts
- How to design market research telephone interviews that generate top quality data
- TORONTO, April 15, 2019 – Canadian Survey Research Insights Council (CRIC) made several major announcements at its town hall meeting held April 3 in Toronto
- Disadvantages of Qualitative Market Research: Science, subjectivity, and sample sizes
Tag Archives: web assisted telephone interviewing
How to design market research telephone interviews that generate top quality data
Despite the massive success of online surveys and the growing use of chatbot and artificial intelligence voice surveys, telephone surveys continue to be a popular research methodology. Whether you need qualitative or quantitative data, a telephone call is a great … Continue reading
Beth Depatie Joins Canadian Viewpoint as Call Centre & Project Manager
February 6, 2019, Markham: Beth Depatie has joined the Canadian Viewpoint team as Call Centre & Project Manager.In this role, Beth will be responsible for managing our Markham call centre operations, including managing day-to-day activities, ensuring telephone research projects are … Continue reading
Posted in Market Research
Tagged Beth Depatie, CATI, central location, data collection, fieldwork, IDI, IHUT, in-depth interview, interview, qualitative, quantitative, telephone interviewing, Toronto, web assisted telephone interviewing
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The Pros and Cons of Telephone Research
Among many others, telephone research is one of the methods I love since it has a number of unique advantages. Naturally, as every method does, it also has a number of disadvantages. Let’s consider some of the pros and cons … Continue reading
Posted in Market Research
Tagged CATI, data collection, fieldwork, IDI, in-depth interview, telephone, telephone interviewing, web assisted telephone interviewing
Comments Off on The Pros and Cons of Telephone Research