Tag Archives: web assisted telephone interviewing
The Pros and Cons of Telephone Research
Among many others, telephone research is one of the methods I love since it has a number of unique advantages. Naturally, as every method does, it also has a number of disadvantages. Let’s consider some of the pros and cons … Continue reading
Posted in Market Research
Tagged CATI, data collection, fieldwork, IDI, in-depth interview, telephone, telephone interviewing, web assisted telephone interviewing
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