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Tag Archives: sample size
Client Showcase: Van der Pop’s Women and Weed Survey
In a few short months, cannabis will be legal for personal use in Canada.Given that cannabis is literally a brand new category in our country, we have much to learn about who to market to, and how to market to … Continue reading
Posted in étude de marché
Tagged analysis, cannabis, client, client showcase, data collection, fieldwork, marijuana, online data collection, quantitative, questionnaire, sample, sample buyer, sample size, survey sample
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What sample size do I need for my market research questionnaire?
The question is simple but the answer is complicated. I hope you’ll read through the entire post but you can jump to the bottom if you’re in a hurry for an answer. First, let’s understand the components that contribute to … Continue reading
Posted in étude de marché
Tagged age, analysis, data collection, data quality, demographics, fieldwork, gender, LOI, online, online data collection, panel, quantitative, questionnaire, reporting, sample, sample size, sex, survey, survey design
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